Forbes article: “Investors Could Be Missing Out On Women-Led Startups. Here’s How They Can Fix That”

Forbes recently published an article which highlights how gender bias negatively influences venture capitalists’ funding decisions, leading them to miss out on profitable opportunities.
Woman and man in business context

The article reveals how gender biases are expressed by looking closer at what kind of questions are asked by venture capitalists and how these differ when the start-up is led by a woman as opposed to a man. It also goes into how to combat these detrimental habits and inclinations.

The article is based on several studies, one of them by SFL Center Director Malin Malmström.

Read the Forbes article >

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